Do you build websites for Southport and Sefton businesses?

Yes - from Southport and Lord Street to Formby, Ainsdale and Birkdale, we work with businesses right across Sefton, and we're always happy to come to you.

Can you build an e-commerce or booking site?

Absolutely - for retail and hospitality businesses we design and build online stores and booking flows on the right platform, with the payment and booking integrations your customers expect.

How much does a website cost and how long does it take?

It depends on what you need - pages, e-commerce or booking features, and integrations. Most small-to-mid business sites launch in a few weeks. We'll give you a clear, no-obligation quote and timeline once we understand your goals.

WordPress, Shopify or headless - which suits me?

It depends on what you're trying to do. We'll recommend the right fit for your business - we're not tied to any one platform - whether that's easy-to-edit WordPress, Shopify for selling, or a faster custom build.

Will my site be fast and findable in SEO and AI search?

Yes - that's a core part of how we build. Every site is fast (strong Core Web Vitals), technically clean and structured for SEO and AI search, so it's built to drive footfall and be found, not just to look good.

Do you offer hosting and ongoing support?

We do - reliable hosting, security, backups and care plans, plus ongoing design and SEO support if you want it.

Web Design & Dev · Southport

Web Design in Southport.

Fast, conversion-focused websites for retail, hospitality and service businesses across Southport and Sefton. Beautifully designed, properly built, and made to be found in search and AI.

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Web design and development for Southport businesses - ALP Agency

Bespoke

Built to Convert

AI-Native

Built for AI Search

Senior

Designers & Developers

Free

Project Quote

Why It Matters

A site that looks as good as Lord Street.

Southport is a town with high standards - your website should match them. It needs a premium feel that reflects your brand, fast performance, and clear journeys that turn visitors into footfall, bookings and online sales.

We design and build modern, conversion-focused websites - and because we live and breathe SEO, yours is built to be found in Google and AI search from day one.

ALP Agency designing a website for a Southport business

What We Build

Websites that win business.

Design, development and everything that makes a site fast, findable and profitable.

Our Web Services

Web Design

Premium, on-brand, mobile-first design that reflects a destination town and turns visitors into customers.

Web Development

Fast, accessible, secure bespoke builds - the right foundation for retail, hospitality and professional services.

E-commerce & Booking

Shopify and WooCommerce stores and booking flows designed to sell, with the integrations your customers expect.

WordPress & CMS

Easy-to-edit websites on WordPress or a modern headless CMS, so your team can update the site without us.

Fast & Findable

Core Web Vitals, clean structure and on-page SEO built in - a site that ranks and drives footfall, not just one that looks good.

Hosting & Care

Reliable hosting, security, backups and ongoing support - we look after the site so you can run your business.

AI-Native Build

Built to be found in search & AI.

A website only earns its keep if people can find it - including visitors planning a day out in Southport. We build every site to be fast, technically clean and structured so it ranks in Google, and so it can be cited in AI answers from ChatGPT, Google AI Overviews and Perplexity, where more of your customers are starting their search.

How We Do It

A fast, AI-ready website build by ALP Agency

ALP Agency - your local Southport web design team

Local to You

A web team that knows Southport.

Southport is an affluent, destination town - independent and high-street retail along Lord Street, tourism and hospitality, a busy events calendar and golf tourism around Royal Birkdale. We build sites with the premium feel that market expects, and the conversion journeys to turn both locals and visitors into customers.

Beyond Southport we work across the Sefton coast, from the affluent consumer market in Formby to Ainsdale, Birkdale and Churchtown.

Areas we serve across Sefton

Formby Ainsdale Birkdale Churchtown Hillside Maghull

Our Process

From idea to launch.

A clear, collaborative project process - starting with a free quote, with no jargon.

Discover

We get under the skin of your business, customers and goals - and what success needs to look like.

Plan & Map

We plan the pages, content and features around the journeys that turn visitors into enquiries and sales.

Design

A modern, on-brand design built mobile-first, for real users - reviewed with you before a line of code.

Build

Fast, accessible, secure development on the right platform - bespoke, WordPress, Shopify or headless.

Launch

Thorough testing, a smooth migration and a launch that protects your rankings, not risks them.

Support & Grow

Hosting, care plans and ongoing improvements - plus SEO and AI-search visibility to keep growth coming.

Guides to go deeper.

Plain-English guides on building a website that gets found - whether you work with us or not.

Read All Guides

SEO

What is Technical SEO? A Simple Guide

Technical SEO is the foundation that lets search engines crawl, understand and trust your site. Here is what it covers, the basics to get right, and how to check them.

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AI Search

AI SEO: How to Get Your Brand Cited in ChatGPT & AI Overviews (2026 Guide)

A complete, plain-English guide to AI SEO in 2026 - what it is, how it differs from traditional SEO, and how to get your brand cited in ChatGPT, Gemini, Perplexity and Google AI Overviews.

Read guide

SEO

What is SEO? A Beginner's Guide

A plain-English beginner's guide to SEO. What search engine optimisation is, how Google decides what to rank, the three pillars, and how to get started.

Read guide

FAQ