Relaunch without losing ground.
Replatform, redesign, rebrand or change domain — and keep every hard-won ranking. We plan, map and monitor your migration so traffic and revenue come through the other side intact.
Migrations are high-stakes.
Get a migration wrong and months of SEO gains vanish overnight. We've shepherded dozens of sites through replatforms and rebrands with rankings intact — because we plan for everything that can go wrong.
Rankings Protected
We safeguard the equity you have built so a relaunch doesn't reset your visibility.
Nothing Lost
Every URL, redirect and signal accounted for in a complete migration map.
Risk-Managed
Pre-launch checks, staging tests and a launch-day runbook leave nothing to chance.
Monitored Closely
Daily tracking through the critical post-launch window to catch issues fast.
Every kind of move.
Whatever's changing, we keep your search equity intact.
Platform Migrations
Moving CMS or commerce platform without losing rankings or revenue.
Redesigns & Rebrands
New look, same equity — we protect SEO through visual overhauls.
Domain & URL Changes
Domain moves, HTTPS, consolidations and URL restructures done safely.
Redirect Mapping
Comprehensive 1:1 redirect plans that preserve every signal.
Staging Validation
Full technical QA on staging before anything goes live.
Post-Launch Monitoring
Intensive tracking and rapid fixes in the weeks after launch.
End-to-end cover.
From the first benchmark crawl to post-launch recovery, every base is covered.
Pre-Migration Audit
A full crawl and benchmark of the current site, rankings and key pages.
Redirect Map
A complete, validated old-to-new URL mapping with no orphans.
Staging QA
Technical checks on the new build before launch — crawl, schema, speed.
Launch-Day Support
A runbook and hands-on support through go-live with your dev team.
Post-Launch Tracking
Daily monitoring of crawl, indexation and rankings to catch issues early.
Outcome Report
A clear before-and-after of visibility, traffic and what we resolved.
Planned, tested, protected.
A disciplined sequence that turns a risky relaunch into a controlled event.
Discovery & Benchmark
We crawl and document the current site, top pages, rankings and backlinks as a safety baseline.
Migration Strategy
We plan the URL structure, redirect approach, technical requirements and launch sequence.
Redirect Mapping
We build and validate a complete 1:1 redirect map so no equity or traffic is lost.
Staging QA
We test the new build on staging — crawlability, schema, speed and tracking.
Launch & Verify
We support go-live, push redirects, submit sitemaps and confirm indexation.
Monitor & Recover
We track closely post-launch and act fast on any ranking or crawl issue.
Site Migration Questions
What teams ask before replatforming, redesigning or moving domain.
Migrating soon? Talk to us first.
The earlier we're involved, the safer your rankings. Let's plan a migration that protects everything you've built.
[email protected] — we usually respond within 2 hours.
ALP Agency
Creating exceptional digital experiences that drive results and inspire action.