Put your products front and centre.
Google and Microsoft Shopping campaigns powered by a relentlessly optimised product feed — qualified clicks, strong ROAS and management that scales across your whole catalogue.
Where retail buyers click.
Shopping Ads show shoppers exactly what they'll get — image, price and reviews — so the clicks you pay for are ready to buy. The secret to winning them is the feed, and that's where we go deep.
Visual & Persuasive
Image, price and rating shown before the click — qualified buyers only.
Feed Is Everything
We optimise the product feed that quietly drives all Shopping success.
High ROAS
Shopping consistently delivers some of the strongest returns in paid.
Scales With Catalogue
Structures and automation that work across thousands of products.
Feed to checkout.
Everything that makes Shopping profitable, across Google and Microsoft.
Feed Management
Optimising titles, attributes and data quality in your product feed.
Google Shopping
Standard and Performance Max Shopping campaigns built to sell.
Microsoft Shopping
Extending Shopping reach across the Microsoft network.
Performance Max
AI-driven product campaigns set up and steered for profit.
Catalogue Structure
Segmenting products by margin and priority for smarter bidding.
Tracking & Reporting
Product-level performance tied to revenue and ROAS.
Feed-first management.
A complete Shopping programme built on a clean, optimised product feed.
Feed & Account Audit
A review of feed quality, structure and Shopping performance.
Feed Optimisation
Improving titles, images, attributes and data to win impressions.
Campaign Structure
Segmenting products by priority, margin and performance.
Bid Management
Bidding and budgets tuned to product profitability.
PMax Management
Setting up and steering Performance Max for Shopping success.
Reporting
Product-level ROAS reporting and continuous optimisation.
Optimised for profit.
A feed-first system that turns your catalogue into a Shopping revenue engine.
Audit
We review your product feed, account structure and Shopping performance.
Feed Optimisation
We improve feed data — titles, attributes, images — to win the right impressions.
Campaign Build
We structure Shopping and PMax campaigns by priority and margin.
Launch & Optimise
We go live and optimise bids, products and budgets toward ROAS.
Test & Scale
We test structures and scale profitable products and segments.
Report & Refine
We report at product level and refine the feed and campaigns continuously.
Shopping Ads Questions
What retailers ask before scaling Shopping campaigns.
Ready to sell more products?
Get a free feed audit and see how much more your Shopping campaigns could be returning.
[email protected] — we usually respond within 2 hours.
ALP Agency
Creating exceptional digital experiences that drive results and inspire action.